Abstract: The amenity value is one of the important part of the whole value for the agricultural land. The ignorance of the amenity value leads to the inefficient allocation of the agricultural land resource. The proper reveal of the whole ecological value is the key issue of the sustainable agricultural land use. At present, our knowledge and study on the amenity value of agricultural land is still in a starting process. In this research, adopting Contingent Valuation Method (CVM), the authors revealed the amenity value of the different types of the land for different usage of agriculture. Based on this, the authors also calculated the total amenity value of the agricultural land in Jiangsu Province through investigating 1 000 persons from different careers and ages with the semistructural questionnaires and the telephone investigations. The whole amenity value for the agricultural land in Jiangsu province reaches 2.5 billion per year. And also, the difference of amenity value among the different types of agricultural land use is also large. Thus, in order to make the better use of the agricultural land, the amenity value should be taken into account in the whole land resource utilization system.

Key words: agricultural land resource, amenity value, CVM, Jiangsu Province