Abstract: Agricultural nonpoint it sources pollution of Tai Lake become more and more serious. Therefore, enhancing environmental awareness is the available measure to control water pollution. This paper presented a survey designed for the evaluation of the rural public over environment in Tai Lake basin for the first time. The investigation found that the public have a prime concern over the cause of the water pollution, that public awareness is superficial; the pubic have dependence on government in environmental action but the enthusiasm of public participation was low; environment information channel was simple and hasn't been utilized; and finally the amount WTP of Daps town in 2003 is 0.55~0.98 million Yuan.

Key words: social survey, sampling error, Tai Lake basin, agricultural nonpoint sources pollution, Dapu Town