Abstract: As a new management mode of "wisdom + cooperative governance", due to the lack of public participation, there is still a big gap between the services of intelligent water management and the demands of the public, and the expected effect of intelligent water environment governance has not been achieved. At the same time, there is a big gap between the public's willingness to participate and the actual behavior. Based on the social survey of "five-water joint governance" in Zhejiang province, Multiple Logistic model is used to empirically analyze the public's willingness to participate in water environmental governance and its influencing factors in the context of intelligent water governance from the perspectives of individual, family, occupation and community behavioral environment characteristics. Through the effective integration of intelligent water control and social management, the information sharing mechanism of water environment governance can be fully realized. The final research results show: (1) The higher the education level, the higher the support for the intelligent information platform, the stronger the public's willingness to participate in the smart water. (2) The influence of household water dependence and household information service consumption index on public participation intention was significantly positively correlated, but the change of household living environment was negatively correlated. (3) The public working in government agencies, public institutions and more networked industries, such as the water industry, is the main force to participate in water environment governance. (4) The district economic level is inversely proportional to the public's willingness to participate, and the communication mode of community water control culture has a greater impact on the public's willingness to participate. On the basis of this conclusion, it is proposed to actively publicize the culture of smart water management, explore the smart ways of public participation, improve the data sharing mechanism of smart water management, and guarantee the fairness of public participation in water management through the market embedding of smart water management.